The Guide to Major Trusts 2025-26. DSC (Directory of Social Change)

Rain fails to dampen generosity

Howard Lake | 26 March 2006 | News

Heavy rain on Friday threatened to significantly reduce the income for the Irish Cancer Society’s and Ireland’s main fundraising event, the Daffodil Day collection. At one point the ICS anticipated a drop of ‚€500,000 in income but it seems people reacted to the bad weather by increasing the minimum donation from ‚€2 to ‚€5.

Daffodil Day depends heavily on direct on-street sales by up to 6,000 volunteers throughout Ireland but due to the weather some called to say they could not stand out in the torrential rain. ICS hopes to raise over ‚€3 million from the Daffodil Day, some 80% of which comes from street sales.

The balance of the income comes from credit card donations and shop and workplace sales. There is also an online facility for the event. In 2004, Daffodil Day raised a record ‚€3.1 million.

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