You’re Fired! by MapMyMS (MS Society campaign)
Howard Lake | 24 May 2011 | News
Aardman director Darren Robbie, who was a lead animator on the classic film Chicken Run and now runs Chopsy Animation, has produced this short animated film for the MS Society which powerfully depicts the reality of living with multiple sclerosis (MS).
Launched during MS Week (23-29 May 2011), the charity hopes that the 35 second film, a first for the charity, will go viral and raise awareness and cash for this much misunderstood and potentially devastating condition, most commonly diagnosed in people’s 20s and 30s.
www.mapms.org.uk
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.