US human rights group e-mail appeal raises $500,000
Howard Lake | 17 March 2004 | News
Human Rights Campaign (HRC), America’s largest gay and lesbian organisation, has raised “more than $500,000 in a few days” with an e-mail appeal.
The income figure was reported by Nick Allen of American online fundraising and marketing company Donordigital.com in its latest e-mail newsletter. The appeal was launched in response to President Bush’s announcement of his support for the Constitutional amendment to outlaw gay marriage.
The e-mail appeal was part of the HRC’s MillionForMarriage.org campaign, which has gathering more than 400,000 signatures since its launch in August 2003.
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.