UK Fundraising's Howard Lake takes on CTT training role
Howard Lake | 28 October 2004 | News
UK Fundraising publisher Howard Lake has been engaged by Charity Technology Trust (CTT) to run training courses for its clients in its e-mail marketing tool Workspace.
UK Fundraising’s popular fortnightly e-mail newsletter has been published using Workspace for the past 18 months.
Howard has already run his first courses for CTT clients, and has others lined up. In the sessions he guides new clients through the practicalities of creating an e-mail message or newsletter, testing it in the Workspace system, distributing it, and handling the responses. He also covers the reporting facilities of Workspace, and shares his tips from over four years of publishing a regular e-mail newsletter.
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Workspace was created by digital messaging agency Frontwire and is a very powerful tool, which Frontwire has made available to charities at a reduced rate through CTT.
About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.