Shelter adds Christmas creative for its direct debit affiliate programme
Howard Lake | 1 December 2006 | News
Housing charity Shelter has added new creative material to its online affiliate programme partnership with buy.at.
The new creative is designed to generate additional income in the run-up to Christmas, by offering web publishers the chance to feature seasonal creative for the charity.
Shelter pay website publishers £22 per direct debit donor referred, or 2% for a one-off donation.
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About Howard Lake
Howard Lake is consultant editor of UK Fundraising. He founded the site in 1994 and successfully sold it in 2022. As director of Giving X Ltd he is exploring growing giving on a massive scale.
He is the founder of Fundraising Camp and co-founder of GoodJobs.