Great Fundraising Organizations, by Alan Clayton. Book cover.

International Entrepreneurship in the Arts

International Entrepreneurship in the Arts focuses on teaching students, artists, and arts managers specific strategies for expanding creative ventures that are already successful domestically to an international audience.

Varbanova’s accessible writing outlines a systematic theoretical framework that guides the reader from generating an innovative idea and starting up an international arts enterprise to its sustainable international growth.

Applying concepts, models, and tools from international entrepreneurship theory and practice, Varbanova analyzes how these function within the unique setting of the arts and culture sector.

The book covers:

The book’s 23 case studies and 54 short examples feature disciplines from fine arts and photography to music, theatre, and contemporary dance, and cover ventures in over 20 countries to provide students with practical insight into the issues and challenges facing real arts organizations.

Aimed at students interested in the business aspects of arts and cultural ventures, it will also be of use to practitioners looking at ways to internationalise their own enterprises.


 WATCH: Slides from presentation by Dr Lidia Varbanova at the 2016 IFACCA World Summit
 

International Entrepreneurship in the Arts: Unexpected Partnership from Lidia Varbanova
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